The Healthy Eating Active Living (HEAL) Cities & Towns Campaign is an initiative to help cities and towns in Maryland and Virginia stem the obesity epidemic by leveraging policy as a driver of environmental change. Increasingly, policymakers, advocates, and health care providers are recognizing that obesity is neither caused by, nor can be prevented by, individual actions alone. The opportunity to live a healthy life is shaped by the communities in which we live, work, learn, play, and worship. A community that enables residents to live a healthy life is one in which all people can make healthy choices; a community where residents can bike, walk, and play safely, conveniently access food that is nutritious and affordable, and work in places that enable them to be physically active and eat healthily on the job.
Conceptual Geniuses was responsible for developing their new brand and develop a new website.