National Black Caucus of State Legislators
SOLUTION: Conceptual Geniuses began a branding project with bold new colors, fresh copywriting, cleaner graphics, sleek multimedia graphics and stronger publication work. A key factor in the branding project was CG’s redesign of their annual conference materials. CG also provides event management for NBCSL’s annual awards ceremony, which includes high-end multimedia events that require script writing, logistics planning and management, budget management and onsite management. CG created a content rich website that provides a myriad of information about constituent issues.
a. Brand identity
b. Corporate Web site [front page and policy showing model legislation]
c. Conference site